20 Digital Products to Sell on Etsy for Passive Income ($2000 Per Month)

Are you looking for Digital Products to Sell on Etsy and generate an income that keeps flowing even while you sleep?

I’ll provide you 20 digital products list which you can sell on Etsy.

These digital products, once created, can be sold again and again.

This could be a fantastic way to create a passive income for you and generate some real money.

But why Etsy?

Etsy is a well-known marketplace with millions of active buyers who are already looking for creative products.

This means you don’t have to spend a ton of time and effort driving traffic to your shop, because there are already people coming to Etsy.

Before we get into point!

Let me explain you what is a digital product briefly.

What is a Digital Product?

A digital product is basically any good or service that exists in a digital format, rather than a physical one.

You can’t hold a digital product in your hands like a book or a shirt.

It is something you can access and use on a computer, phone, or other electronic device.

The advantage of selling a digital product is that you don’t have to manage inventory cost, shipping cost and many other things which is required while selling a physical product.

A digital product once made, can be sell again and again. It is like an automated business.

I hope you understand what is a digital product.

Now, let’s look into 20 Digital Products to Sell on Etsy for Passive Income.

20 Digital Products to Sell on Etsy for Passive Income.

1- Wall Art

Printable wall art is a great digital product to sell on Etsy! It’s popular, versatile, and relatively simple to create.

Some popular wall arts niches which you can try are:

• Quotes & Typography
• Minimalist Art
• Nature Photography
• Children’s Art
• Abstract Art
• Seasonal & Holiday Prints
• Customizable Art

Tip: Always try to provide your art in a variety of sizes to fit different wall spaces. You can also offer bundled sets of prints at a discounted price to encourage larger purchases.

2- Planners & Calendars

Digital planners and calendars are a popular digital products for an Etsy shop!

You can use design softwares like Canva, Adobe Photoshop, or Planify to create your planner.

As a beginner you can use canva to design planners and calendars. It is free and easy to use.

Try to include essential sections like daily, weekly, and monthly spreads.

You can also consider adding habit trackers, goal setting sections, or inspirational quotes.

Tip: Always provide your planner in formats compatible with popular note-taking apps like GoodNotes or Notability (usually PDFs).

3- Stickers

As wall-arts, Stickers are also a great choice for a digital product to sell on Etsy.

Nowadays, People love to personalize their digital spaces. This creates a big market for digital stickers, especially for planners, bullet journals, and digital scrapbooking.

You can create adorable stickers for planners, laptops, cellphones or water bottles.

Make sure your stickers are high-resolution (300 dpi) and in a format compatible with digital planners and other applications (usually PNG with transparent backgrounds).

4- Cards (Greeting, Birthday, Invitations)

Another good digital product to sell on Etsy is Digital Cards.

Digital cards can be anything like Greeting cards, Birthday cards or even Invitation cards.

These digital cards are easy to deliver, scalable and have large target audience as potential buyers.

Try to create different card sizes, design bundles with multiple cards, and consider editable templates where people can personalize the message.

Instead of trying to cover every occasion, You can focus on a specific niche like watercolor designs, boho style, funny greetings for millennials, or cards for pet lovers.

Tip: Usually people pay for beautiful, eye-catching designs on Etsy. You should invest time in creating professional-looking cards.

5- Labels & Tags

Labels and tags are a versatile digital product that can appeal to a wide range of customers.

Design beautiful labels for all sorts of organizational purposes – pantry labels, gift tags, jar labels, planner stickers, you name it!

People love a well-organized space and these labels can add a personal touch.

You can also design downloadable templates for wedding favor tags, baby shower labels, or birthday party decorations.

These can be customized by the buyer to fit their specific event theme.

6- Social Media Templates

Every brand, businesses or individuals are creating content on different social media platforms.

They always search for trendy social media templates, which turns out another good digital product to sell on etsy.

Social media templates are high-demand solution for businesses and individuals who want to create professional-looking social media posts but lack the design skills or time.

You can create social media templates for different platforms like Instagram, Facebook, Pinterest, and Twitter.

You can also offer templates for specific purposes like quotes, product promotions, or event announcements.

Tip: Make your templates easy to customize with brand colors, fonts, and logos.

7- Business Cards & Logos

Many new businesses need both logos and business cards to establish their brand identity.

You can create these templates as digital products and sell them on etsy.

Design various styles – minimalist, modern, artistic – depending on your skills.

Make sure templates you are designing should be editable in popular software like Canva or Photoshop so buyers can customize them accordingly.

To increase your sales, you can offer a “logo kit” that includes a business card template that complements the logo design.

8- Lightroom Presets

Many beginner photographers or even experienced one, look for presets to achieve a certain aesthetic or streamline their editing workflow.

You can offer photographers one-click filters or lightroom presets to enhance their photos.

If you are into editing, these lightroom presets are easy to create and sell like crazy as a digital product on etsy.

To increase your sales, focus on a specific editing style (e.g., moody, airy, vintage) or target a photographer type (e.g., weddings, portraits, travel).

9- Website Templates

Small businesses and entrepreneurs need websites for their online presence.

But initially, they don’t have resources and money to build custom websites.

You can create website templates and provide them a user-friendly and affordable solution without coding or expensive design fees.

Provide website templates for specific niches like photography, fashion, or restaurants, or cater to more general purposes like blogs or portfolios.

This provide various options to your customers according to their business need and your website template selling range will also increase.

Since website templates are digital product, they’re perfect for selling on Etsy’s downloadable format.

10- Fonts

If you are into design, you can also make money by selling fonts as a digital product on etsy.

For those who are new to font designing, There are many softwares available for font creation, such as FontLab Studio or Glyphs.

Design eye-catchy fonts and always make sure your font files are in the correct format (OTF, TTF). You should also include necessary licensing information.

Tip: offer bundles of multiple fonts or discounts for volume purchases to attract customers.

11- E-books & Guides

E-books and Guides are my personal favorite digital products to sell on Etsy.

You don’t need any expertise to write e-books and guide. Just share and teach your knowledge about any field, you are good at.

Write high-quality, informative content.

Always focus on providing value and solving your audience’s pain points.

To stand out, create a professional-looking cover and make sure your ebook is formatted correctly (e.g., EPUB, pdf) for different devices.

You can sell ebooks like:

1. How to make money online?
2. How to setup home office?
3. Travel guide
4. Home workout guide

12- Workbooks & Planners:

Workbooks and planners are a great choice for digital products on Etsy!

They’re popular, customizable, and can cater to a wide range of audiences.

Some example of planners you can sell are:

• Student planner
• Habbit tracker planner
• Budget planner
• Meal Planner
• Fitness Plannner

Similarly example of some workbooks are:

• Creative Writing Workbook
• Language Learning Workbook
• Personal Finance Workbook
• Productivity Workbook

Tip: Make your workbooks and planners visually appealing and easy to use with clear instructions and fillable sections if applicable.

13- Coloring Pages (Adults & Kids)

Coloring pages are used by both adults and kids, providing a relaxing and creative activity for all ages. It serves as a great digital product.

While adults look for coloring pages like mandalas, florals, animals; Kids are more into cartoons, fairytales, dinosaurs.

You can provide them with different and unique coloring pages. Provide coloring pages with different difficulty levels or blank versions for users to add their own details.

14- Clip Arts

If you have some design skills, offer downloadable clip arts for crafters and graphic designers.

You can use canva or illustrator to create clip arts.

Popular Clip Art Niches:

• Seasonal & Holiday: Think Christmas ornaments, Easter eggs, Halloween pumpkins, etc. You can design them for invitations, cards, or decorations.
• Events: Target birthday parties, baby showers, weddings, or graduations with clip art of balloons, cakes, gifts, etc.
• Everyday Themes: Animals, florals, food, hobbies (sports, music, etc.) are all popular choices.
• People & Figures: Create diverse clip art of people in different styles for invitations, marketing materials, or educational resources.

15- Digital Scrapbooking Kits

Digital scrapbooking kits are popular amongst crafters who enjoy creating memory pages on their computers.

You can create and sell themed kits with papers, embellishments, and journaling prompts for digital scrapbooking enthusiasts.

16- Online Business Trackers & Spreadsheets

Selling a bundle of online business trackers and spreadsheets on Etsy is a great idea!

There’s a high demand for digital tools that help entrepreneurs stay organized and on top of their business.

Instead of generic trackers, group them into categories that solve specific problems for online businesses. Here are some ideas:

• Marketing Trackers: Social media engagement, email marketing campaign performance, website traffic analysis.
• Sales Trackers: Inventory management, order fulfillment, lead generation.
• Finance Trackers: Profit and loss statements, project budgeting, tax preparation.
• Project Management Trackers: Task management, team collaboration, content calendar.

Make life easier for your customers by including pre-populated formulas in the spreadsheets.

This saves them time and ensures accurate calculations.

17- Meal Planning Cards

People are conscious about their health.

Meal planning cards are a popular digital product that can help people save time, money, and eat healthier.

You can design and sell printable cards to streamline grocery shopping and meal preparation.

Pro tip: Cater to specific diets like Keto, Paleo, Vegan, or offer a general healthy eating option.

18- Flashcards Templates

Digital flashcards are great way to learn and memorize new things. They are used by people of all ages, educators and professionals.

You can create templates for specific subjects like math, science, or history.

You can even create blank, editable templates that teachers can customize for their own lessons.

For catering professionals, design flashcard templates for language learning, business terminology, or medical coding.

19- Resume Templates

Resume templates as a digital products are high in demand by job seekers, to stand out in a competitive market.

You can design a variety of resume templates in different styles and layouts.

Create resume templates for different industries (creative, corporate, etc.) and experience levels (entry-level, professional, etc.).

Make sure your templates are easy to edit in popular softwares like Microsoft Word or Google Docs.

You should Include clear instructions and guides for users to customize fonts, colors, and sections.

20– Notion Templates

Notion is a popular productivity tool, and many users look for pre-made templates to save time and effort.

By offering and selling well-designed notion templates, you can fulfill this demand.

You can create and sell notion templates for various purposes, like:

• Student planners
• Project management boards
• Habit trackers
• Meal planning
• Budgeting dashboards
• Fitness journals

Final Words

Remember, the key to success is to target a niche market and create high-quality digital products that solve a problem or cater to a specific aesthetic.

With these ideas and your creativity, you can sell one of these 20 digital products on Etsy!

If you have more digital products ideas, you can share it with us in comment section.

Bonus Tip: Don’t forget about product mockups, high-quality product photos, and compelling descriptions to showcase your digital products on Etsy.

Happy Creating!